02.5 Tech for Good:A European Opportunity? There is a strong level of conviction in the power of ENTREPRENEURS AS CHANGEMAKERS European tech entrepreneurs to be changemakers for a better world % of public sector and policymaker % respondents who agree that European 64 technology entrepreneurs will do more to address major societal challenges than European governments There is clear evidence that those working in European technology pay close attention to the social and ethical impact of the companies for There is clear evidence that those working in European technology pay close attention to the social and ethical whom they work - this is reflective of a global trend. impact of the companies for whom they work - this is reðective of a global trend. 100 The potential social and ethical impact of a company plays a signiïcant role in my decision to invest in or work for that 75 company s t n e LEGEND d n po50 Female, Agree s e r f Male, Agree o Female, Neither agree nor disagree % Male, Neither agree nor disagree 25 Female, Disagree Male, Disagree 0 Female Male Female Male Female Male Venture capitalist Angel investor Other investor Source: Compared to US, we seem to be a bit further ahead when it comes to sustainability. Especially when it comes to food waste and climate consciousness, both among consumers and within the food industry... “ Compared to US, we seem to be a bit further ahead when it comes to sustainability. Especially when it comes to food waste and climate consciousness, both among consumers and within the food industry...Compare this with President Trump’s decision to withdraw from the Paris agreement a year ago...One thing that has influenced us at Karma is that we’ve had mission driven, competent and successful entrepreneurs, such as Niklas Adalberth founding Norrsken Foundation, drive the agenda of using entrepreneurship to Elsa Bernadotte build technologies that can solve social challenges on a global scale.” Karma The social impact of a company plays an important SOCIAL & ETHICAL IMPACT OF INVESTMENT role in how VCs invest, especially female VCs % of European female VCs who agree that % the potential social and ethical impact 83 of a company plays a significant role in their decision to invest in a company. This compares to only 61% of male VCs. & 25 In Partnership with www.thestateofeuropeantech.com