05.4 Building and internationalising away from home “ I only invest in B2B software companies, and those can really come from anywhere. That has also been proven in Europe with category You need to look beyond defining companies emerging from beyond the tier-1/2 cities. You need to look beyond the established startup hubs to find the really the established startup interesting opportunities.” hubs to find the really Teddie Wardi interesting opportunities. Insight Venture Partners Office space is one of the largest line items on the P&L for most tech companies, and picking the right office environment and location is an important decision for Oíce space is one of the largest line items on the P&L for most tech companies and picking the right oíce founder to get right. For founders that are prepared to move, there is more choice environment and location is an important decision to get right for founders. For founders that are prepared to than ever. The wide variation of the cost of office space in different cities is just move, there is more choice than ever. The wide variation of the cost of oíce space in different cities is just one one factor to consider, though not necessarily a primary one. factor to consider, though not necessarily a primary one. Cost of prime rent ($ per square metre per London (Central), United Kingdom $1,496 year) for oíce space by city, 2Q 2018 Paris Ile-de-France, France $995 Stockholm, Sweden $852 Dublin, Ireland $819 LEGEND Zurich, Switzerland $757 Prime Rent ($ per square metre per year) Moscow, Russian Federation $729 Luxembourg City, Luxembourg $702 Milan, Italy $656 Oslo, Norway $640 Helsinki, Finland $562 Istanbul, Turkey $505 Amsterdam, Netherlands $480 Madrid, Spain $453 Berlin, Germany $443 Brussels, Belgium $369 Vienna, Austria $358 Athens, Greece $351 Budapest, Hungary $323 Warsaw, Poland $323 Copenhagen, Denmark $299 Prague, Czech Republic $292 Lisbon, Portugal $288 Kiev, Ukraine $277 Bucharest, Romania $260 Bratislava, Slovakia $239 Belgrade, Serbia $232 Zagreb, Croatia $211 Sofia, Bulgaria $197 0 250 500 750 1,000 1,250 1,500 $ per square metre per year Source: & 77 In Partnership with www.thestateofeuropeantech.com
The State of European Tech Page 76 Page 78